Caleffi Chinese website restyled


8 years on, has become a portal offering an extensive range of content, staying true to its goal, shared by all world markets, of becoming the go-to site for technical know-how – a vital asset for promoting Italian design, even in the Far East. And today we are delighted to announce a new release, in line with the sites of the entire Group. Managed 100% by local offices, the site features technical documents to download free of charge, an even more powerful search engine and international news. Along with the release, we have opened a channel on Youku, the Chinese equivalent of YouTube, because China needs social networks to share knowledge too.

Caleffi in China
The first representative office was opened in 1998 in Beijing, while today the picture is very different. The company now has trading and sales offices in Tianjin, Shanghai, Guangzhou, Chengdu, Xian, Dalian, Qingdao and Taiyuan.
In the north of this vast country, Caleffi is mainly concerned with heating. In the south, traditionally without central heating, the independent heating sector has developed considerably only in the last few years, opening up interesting prospects in this huge area.
China is undoubtedly an important and attractive market, offering a great deal of prospects and purchasing potential, along with strong economic growth and a rapid urbanisation process over the last 20 years, leading to a thriving building industry, which is still driving the local economy.